How To Start A Small Scale Purified Water Business In Kenya Affordably
In this article, we will be discussing how to start a small scale purified water business in Kenya affordably. We will be discussing the equipment you will need, the process of purifying water, where to get your water from, and how to market your business.
How To Start A Small Scale Purified Water Business In Kenya Affordably- What you need to get started
If you’re looking to start a small-scale purified water business in Kenya, there are a few things you’ll need to get started. First, you’ll need access to clean raw water. We don’t recommend waste water from factories, sewerage system or highly polluted rivers that contain water from industrial effluent. This can be from a well, borehole, or other source. Second, you’ll need a purification system. There are a variety of options available, both affordable and expensive.
Third, you’ll need containers to store the purified water in. Again, there are a variety of options available, large plastic storage tanks or better still stainless steel storage tanks.
Finally, you’ll need a way to distribute the water to your customers. This can be done via delivery or through a vending machine or kiosk also known as a water vending station. With the right planning and execution, starting a small-scale purified water business in Kenya can be a profitable endeavor!
The cost of setting up a small scale purified water business in Kenya
According to a recent report by the Kenya National Bureau of Statistics, the cost of setting up a small scale purified water business in Kenya is quite affordable. The average cost of setting up such a business is KES 150,000, which is about USD 1,500.
This is a relatively small amount of money compared to other businesses in Kenya. For example, setting up a small scale maize milling business can cost upwards of KES 500,000 (USD 5,000).
There are several factors that contribute to the low cost of setting up a purified water business in Kenya. First of all, purified water is not a complicated product to produce. The technology and equipment needed to purify water are relatively simple and inexpensive.
Secondly, there is a large demand for purified water in Kenya especially in urban centres owing to the fact many people are conscious of their health and dangers of contaminated water. This means that there is already a market for the product, which makes it easier to set up and operate a successful purified water business in most parts of Kenya.
Finally, the Kenyan government has initiatives in place to support the growth of small businesses. For example, the government and financial institutions offer loans and grants to help entrepreneurs get their businesses off the ground. Another source of affordable and friendly source of funding can be a Sacco or chama loan.
If you are interested in starting a small scale purified water business in Kenya, then we would recommend that you try any of these options.
Where to sell your product
There are many options for selling your product once you have started your small scale purified water business in Kenya. You can sell to individuals, businesses, or both.
Some ideas for selling to individuals include:
-Selling at events.
-Selling to walk in clients at your vending station.
-Selling to your estate community.
Some ideas for selling to businesses include:
-Selling to restaurants and cafes
-Selling to hotels and other lodging establishments
-Selling to schools and other institutions
Marketing your business
When it comes to marketing your new business, there are a few key things to keep in mind. First and foremost, you need to make sure that your target market is aware of your product. This can be accomplished through traditional marketing methods such as print or television ads, or more modern methods such as online advertising or social media campaigns. A cheaper way of reaching out to potential clients in the estate is by placing posters/stickers on gates to plots, Kenya power electric posts or walls within the estate as long as you are not violating anti-poster regulations.
Once you’ve got potential customers interested in your product, it’s important to make sure that they understand the benefits of purified water. Be sure to highlight statistics on the health benefits of drinking purified water, and how it can improve people’s quality of life.
Finally, remember to focus on the affordability of your product. Many people may be turned off by the perceived high cost of purified water, so it’s important to emphasize that your business offers an affordable option. Be sure to include pricing information in all of your marketing materials, and consider offering discounts or promotions to attract budget-conscious consumers.
Challenges you may face and how to overcome them
One of the main challenges you may face when starting a small scale purified water business in Kenya is access to reliable and affordable sources of water. In some areas, water is scarce and expensive, making it difficult to get the necessary supplies for your business. There are a few ways to overcome this challenge:
- One way is to find an affordable source of water. This can be done by searching for natural springs or wells in your area, or by negotiating with local water suppliers.
- Another way to overcome the challenge of access to water is to purify water yourself. This can be done using a variety of methods, such as reverse osmosis, distillation, or ultraviolet light sterilization.
- A third way to overcome the challenge of access to water is to buy purified water from companies that sell purified water. This water is already purified which saves you on the cost of buying purifying machines. In fact there are many businesses that are already doing this in Kenya.
- The downside is that the margins you make compared to the person purifying their own water is smaller. In the long run the person who has invested in their own purification machine make more returns. Another advantage of purifying your own water is that it’s more reliable because the raw water is easily accessible and you can purify it at your own convenience and the amount you want.
- 4. Finally, you can also try rainwater harvesting as a way to get affordable and reliable water for your business. This involves collecting rainwater from rooftops and storing it in tanks or reservoirs for later use.
There you have it, a complete guide on how to start a small scale purified water business in Kenya affordably. We hope that this article has been helpful and informative, and that you will be able to put these tips into action to start your very own business. Thank you for reading!
PS. Saset Ltd is the market leader in the manufacturing of water vending stations and water purifiers. If you are interested in venturing in the business of water vending check out the different water vending station equipment we deal in here.